I learned very early on in my event planning career that the word “no” is very difficult for a lot of people. To hear it, to say it, to experience it, or to follow through on it. It’s just a short, 2-letter word, what’s the problem? It is amazing the amount of emotion tied upContinue reading “The Creative No”
Tag Archives: metrics
Beware of the Copyright
I occasionally volunteer as a producer for weekend services at my church. Its a pretty large church with an auditorium that seats over 1700 to give you some perspective. The location where I serve is the broadcast campus. The services are live here and they are streamed in real-time to several other locations plus online.Continue reading “Beware of the Copyright”
Examine The Debrief
In my previous blog, “The Pumpkin Hour,” I broke down four different types of personalities you may find on your team once an event is over. One in particular is the Questioner. Once an event is over, the Questioner wants to process the event right now, this minute, because the fat lady sang, and theContinue reading “Examine The Debrief”
How Long is Too Long?
It’s a challenge to balance online event content with how long each segment should be to keep the attendee engaged. Say, for example, you are asking a keynote speaker to participate in the event. How long do you ask for them to speak? Is 15 minutes good? Is the standard 45 minutes too long? HowContinue reading “How Long is Too Long?”
Prove It!
When your exhibitors, your board members, or even your boss wants to know how well your online event did, how will you answer? What information will you use to prove it? First, of course, as you are planning the online event, you will have to define what the goals and objectives are. What metric willContinue reading “Prove It!”