Three Obscure Terms

Ok, I’m going to be completely vulnerable here. I think I’ve mentioned before that before our 3-day in-person event transitioned to a completely online experience this past January, I had not planned an online event of this magnitude. It included 40+ breakout sessions, 8+ keynote addresses during 6 general sessions, musical content, creative content, andContinue reading “Three Obscure Terms”

After the Curtain Falls

You’ve closed the books on your online event. Now what? We’ve already talked about reporting event stats to your stakeholders (see my previous blog “Prove it!” for details). But is that all that needs to happen? Not even close. You’d be missing out on a lot of great information you could use for planning yourContinue reading “After the Curtain Falls”

…And What About the Budget?

You’ve decided to move your in-person event to an online experience. You’ve revamped the schedule, requested recordings from speakers, and contracted an online platform provider. That ought to do it, right? Not even close. I can’t even begin to tell you what’s missing from the list. (Actually I can, you should start back at theContinue reading “…And What About the Budget?”

Prove It!

When your exhibitors, your board members, or even your boss wants to know how well your online event did, how will you answer? What information will you use to prove it? First, of course, as you are planning the online event, you will have to define what the goals and objectives are. What metric willContinue reading “Prove It!”

Write It Down

To say everything changed as we moved our in-person event online would be a monumental understatement. Processes changed. Checklists were reinvented. Not even the budget was the same. Ok, maybe the staff remained the same. Nope, subcontractors, platform providers, and partners were added to the mix.  As the team was going through these changes, thereContinue reading “Write It Down”